Magnolia is a Southern-inspired cafe in Port of Spain, Trinidad. As the restaurant prepared to move into its new home at One Woodbrook Place, it needed an identity that could articulate its evolution. The existing branding was playful and accessible, but it didn’t capture the boutique quality of Magnolia’s offering or its modern dining experience. Praktis developed a refined visual system that balances Southern warmth with contemporary minimalism. The identity includes a new logo, colour palette, and typography, which we applied across a series of key touchpoints, including Magnolia’s website, signage, uniforms, placemats, packaging, and photography, bringing clarity and sophistication to the brand. The result is an identity that creates an immersive atmosphere, both online and in person, transporting customers into a unique brunch and dining experience.

Deliverables
Brand Identity
Webflow Development
Digital Design
Client
Magnolia
Creative Direction, Design
Blayne Clark, Marlon Darbeau
Design, Website
Jahred Corbin
Strategy
Amanda Choo Quan
Photography
Kibwe Brathwaite
Illustrator
Aaliyah Emmanuel